If you own a restaurant in Malaysia, then you know the importance of engaging with the local food blogging scene. These food influencers can help your business reach a wider audience, as well as provide valuable feedback and recommendations to potential customers.
Here's a list of the top Malaysian food bloggers and influencers you need to engage for your restaurant business in 2023:
1. Sue Lynn from Bangsar Babe
With over 16 years of blogging experience, Sue Lynn is a well-respected veteran in the Malaysian food blogging community. Her blog, Bangsar Babe, covers both local and international restaurant reviews, making her a well-rounded resource for restaurant owners.
Khairul Amin, also known as @Khairulaming, is a Malaysian chef and social media personality. He has gained popularity through his one-minute cooking videos on Instagram, Facebook, and TikTok, attracting the public with his cooking skills.
@Khairulaming has over 3.7 million followers on Instagram and has recorded over 1 million sales in under four months with his own-recipe sambal product, Sambal Nyet.
KL Foodie is a food blog that provides a guide to the best cafes, restaurants, and food in Kuala Lumpur, Malaysia. They normally features all the latest happenings around Kuala Lumpur with reviews, events, and giveaways with a focus on food.
KL Foodie has an extensive website and a huge following on social media with 900K followers on Instagram and over 2.6 million followers on Facebook. They also have a food directory Instagram page called @kldirectory.
4. Eat Drink KL
Eat Drink KL is one of the most established online food review resources in and around Kuala Lumpur. The website was established in 2009 and provides a guide to the best restaurants, cafes, and food in Kuala Lumpur, Malaysia.
They offer detailed and honest reviews of food and drinks in the Greater KL area through their directory, reviews, and feature stories.
Eat Drink KL has a large following on social media with over 58k followers on Instagram and over 12k followers on Facebook.
5. The Yum List
The Yum List is a food and lifestyle blog that provides a guide to the best places to eat, drink, stay, and spa around Malaysia and the world. It is a community resource for expatriates and travelers looking for exceptional restaurants and bars, hotels, and spas.
The blog is run by Monica Tindall and her team of content creators. They have an extensive list of reviews on their website and have amassed 31K of Instagram and 15K followers on Facebook.
6. Malaysian Foodie
Malaysian Foodie has been around since 2008.They are primarily a Malaysian food blog that covers content all the food hunts, travels, and lifestyle across Malaysia and beyond.
They provide reviews of restaurants, hawker and street food in Kuala Lumpur, Penang and many other states within Malaysia.
They have amassed a following of 25K on instagram and 85K followers on Facebook.
Hungry Foodie KL has a comprehensive guide to the diverse food landscape of Kuala Lumpur. With coverage spanning across the city and its neighboring areas, Hungry Foodie KL provides its followers with detailed reviews, vlogs, and even emoji star ratings of its meals, complete with information on what was ordered and prices.
This ensures that you know exactly what to expect before you head out on your foodie adventure. In addition to food, Hungry Foodie KL also covers other leisure activities throughout the city, including staycations.
With over 16K followers on Instagram and over 1 million likes on Tiktok, Hungryfoodiekl is an account that you should engaged to get more awareness for your restaurant.
Get your Malaysia food blogger influencer campaign started
There are many Malaysian food bloggers and influencers that can help you get more awareness for your restaurant or brand. From KLFoodie, Eat Drink KL, The Yum List, Malaysian Foodie to HungryFoodieKL, these accounts provide valuable information on what is happening in the food scene in Malaysia.
Not only do they have a great following on social media, but their content is also informative and helpful to people who are looking for good places to eat. So make sure to check out these bloggers and influencers if you are looking for more exposure in the Malaysian food industry!